Enjoy TruColor Gel paste and experience the brilliance of all natural food colors. Natural Gel Paste Colors were specifically designed for buttercream icing, they can also be used in dough or any product you want to color without it breaking down. TruColor Natural Gel Paste Powder is AMAZING and is more stable to ultraviolet light than the synthetic colors! TruColor Gel Paste is not like any other color gel, it is not made from synthetic cellulose gum and or modified food starch, yet has all the functions of a premium gel paste. TruColor Gel Paste Powder is a unique combination of all natural plant sources that helps to encapsulates or enrobe the natural color when used in a standard buttercream icing and helps to prevent bleeding from condensation when thawing if frozen.